Amsterdam, December 6, 2022 – With the acquisition of SEO agency SmartRanking, Mijdrecht-based Loyals Group is taking another major step forward in its growth ambition. Within five years, the agency group aims to become the leader in digital transformation and brand building in medium and large businesses. Thanks to the 100% acquisition of Groningen-based SmartRanking – which will start immediately – Loyals Group now consists of six labels (Gravity, Stimmt, Loyals, Huray, PPCRN and SmartRanking). Six labels that each have their own specialty but at the same time complement and reinforce each other perfectly and very organically. And can therefore serve the customer even better and more broadly. A total of 160 employees now work there.